行走的孤狼 发起了提问 2016-08-08 00:00

英汉物流词典 英汉C

问答 Consumer buying behavior

消费者购买行为：消费者购买东西或产品的行为。在购买的决策过程中,有许多人扮演不同的角色:1.创始者:最先建议或想到购买特定产品或服务的人,例如小孩子的哥哥。2.影响者:提供意见,影响购买决策的人,例如小孩子的叔叔。3.决定者:做出购买决策的人。购买决策包括购买何物、何时购买、如何购买、何地购买等,例...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 attribute

1) Quality control value that is either a yes/ no value or is counted rather than being measured on a continuous scale. See: variable, attribute data....:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 can-order point

An ordering system used when multiple items are ordered from one vendor. The can-order point is a point higher than the original order point. When any...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 demand-driven supply network

A situation in which a customer purchase initiates real-time information flows through the supply chain that consequently cause movement of product th...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 consignment

1) A shipment that is handled by a common carrier. 2) The process of a supplier placing goods at a customer location without receiving payment until a...:

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行走的孤狼 发起了提问 2016-08-11 00:00

apics apicsC

问答 computer-integrated manufacturing (CIM)

The integration of the total manufacturing organization through the use of computer systems and managerial philosophies that improve the organization'...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 Activity attributes

Multiple features associated with each activity to be performed. These include predecessor activities, successor activities, and resource requirements...:

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行走的孤狼 发起了提问 2016-08-08 00:00

英汉物流词典 英汉U

问答 Unit load system

单位装载系统：把许多物品合并成一定标准的重量或体积,移动时当作一单位,以减少搬运一定数量的货物所需之时间与成本,可便利货物的运送。笼车托盘或集装箱等都是单元装载运输的工具。单位装载系统的过程为工厂生产产品后,由装卸机把货物堆叠在托盘上,由堆高机把托盘堆放在货车上,货车运送托盘到物流中心,物流中心验收...:

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行走的孤狼 发起了提问 2016-08-08 00:00

英汉物流词典 英汉A

问答 AIDA model

AIDA模式：为消费者对促销活动的四个行为阶段,注意(attention),兴趣(interest),需求(desire),行动(action)的简称,从对产品不熟悉到购买的过程。现说明如下:1.注意:营销者对产品或服务的促销活动首先要引起消费者的注意。2.兴趣:消费者对产品或服务产生兴趣。3.需求...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 critical path

The longest sequence of activities through a network. The critical path defines the planned project duration. See: critical activity, critical path me...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 database

A data processing file-management approach designed to establish the independence of computer programs from data files. Redundancy is minimized, and d...:

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行走的孤狼 发起了提问 2016-08-08 00:00

英汉物流词典 英汉E

问答 Efficient consumer response(ECR)

有效消费者响应:有效消费者响应为零售业市场导向的物流策略。供应者、运送者、销售者之间共同紧密合作,由客户引导补货,使高品质的商品和正确的信息,经由无纸化的EDI把生产商的生产线和零售商的结账台连结起来。其信息流在所有点间,都是双向的,使信息和货物的交换更快速、有效、可靠,不只增加个别企业的效率,更要...:

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行走的孤狼 发起了提问 2016-08-11 00:00

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问答 arrow

1) In activity-on-arrow networks, the graphic presentation of an activity. The tail of the arrow represents the start of the activity. The head of the...:

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行走的孤狼 发起了提问 2016-08-08 00:00

英汉物流词典 英汉C

问答 Capital budgeting

资本预算评估：公司资本支出的规划和控制,并作长期资本支出的决策,寻求适当的投资机会,评估适当的投资方案,寻找长期资金以完成投资,评估资金成本等：等的过程。对物流业而言,例如采购新车辆或购置新的营业场所。一些方法可用来评估投资建议,例如回收期限法(payback method),净现值法(net pr...:

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行走的孤狼 发起了提问 2016-08-08 00:00

英汉物流词典 英汉P

问答 Product life cycle(PLC)

产品生命周期：任何产品的销售,就好像生物一样有生命周期,不同产品有不同产品生命周期。事实上,许多产品的生存期间未超过导入期。产品生命周期的观念为产品组合策略管理的基础。产品生命周期有下列周期:1.发展期:(development stage):产生产品概念,产生产品雏形与营销策略。2.导入期(int...:

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